Discover the Pure Beauty of 100% PURE My Top 5 Must-Have Products
Why I Love 100% PURE™ and Their Ethics
When it comes to skincare and makeup, finding products that not only perform beautifully but also align with a healthy, ethical lifestyle can be a challenge. That’s why I’m thrilled to share with you one of my absolute favorite brands, 100% PURE™. This company is a game-changer for those of us who care deeply about what we put on our skin and how those choices impact the world around us.
What truly sets 100% PURE™ apart is their commitment to creating the purest, healthiest products, while educating consumers on why being “100% PURE™” is so important. Their philosophy is based on compassion, kindness, and sustainability. They aim to improve the lives of both people and animals globally while giving back to the community. Honestly, it’s so refreshing to support a brand that genuinely cares about the planet, our health, and animal welfare.
Their ethical stance aligns with my passion for clean, plant-based living. For me, 100% PURE™ isn’t just about beauty – it’s about contributing to a greater good. Every time I use their products, I feel good knowing they are 100% cruelty-free, and made with natural ingredients sourced from plants, minerals, and marine vegetation. These ingredients are processed through eco-friendly methods like fermentation and distillation, ensuring their benefits are preserved without the use of harmful chemicals.
Guaranteed PURE – A Commitment to Safety
One of the many reasons I love 100% PURE™ is their strict purity standards. They guarantee that none of their formulations contain harsh or toxic ingredients. Instead of relying on synthetic colorants like FD&C dyes or heavy metals, 100% PURE™ uses pigments derived from fruits, vegetables, tea, and cocoa. The result is vibrant, natural makeup that is both safe and stunning.
Plus, their dedication to being completely cruelty-free means that none of their products are tested on animals. For someone like me who believes in the healing power of plants and sustainability, supporting a brand that goes through such meticulous efforts to ensure their ingredients are responsibly sourced and never animal-based is a no-brainer.
My Top 5 100% PURE Products You Need in Your Beauty Routine
Now that you know why I’m head over heels for 100% PURE™, I’d love to introduce you to some of their incredible products that have become staples in my beauty routine. These are products I swear by, not only for their effectiveness but for how aligned they are with my values.
1. Fruit Pigmented Rose Gold Palette
Link: Fruit Pigmented Rose Gold Palette
The Rose Gold Makeup Palette is truly a gem! This collection of warm metallics and stunning shimmer shades is a must-have for anyone who loves a radiant, glowing look. What makes this palette even more special? It’s made with fruit pigments and antioxidant-rich ingredients from plants that nourish your skin while you wear it.
Inside, you’ll find a gorgeous highlighter, blush, and three eye shadows – all designed to make you feel luxurious. Here’s what’s included:
- PRISM: A pale rose gold highlighter with a soft pearly shimmer – perfect for adding that subtle glow.
- PRIMP: A beautiful coppery rose blush with a hint of golden shimmer to give your cheeks a natural flush.
- LUSTER: A warm bronze eyeshadow with a plum undertone and just the right amount of shimmer.
- GLEAM: A pale rose nude eyeshadow with a lovely pink undertone and a touch of shimmer.
- GLIMMER: A dreamy rose gold eyeshadow that adds the perfect shimmer to any look.
How to Use: Create your complete makeup look with this palette! Start by dusting Primp blush on the apples of your cheeks for a soft, rosy glow. Then, sweep Prism highlighter on your cheekbones, the bridge of your nose, or anywhere you want to add a little extra shine. Finish the look with any combination of the beautiful eyeshadows on your lids, brow bone, and waterline for a stunning finish. Whether you’re going for subtle or bold, this palette has you covered!

2. Fruit Pigmented® Pomegranate Oil Anti-Aging Lipstick
Link: Fruit Pigmented® Pomegranate Oil Anti-Aging Lipstick
This anti-aging, ultra-moisturizing lipstick is an absolute game-changer! Infused with nourishing pomegranate oil and shea butter, it keeps your lips soft, hydrated, and looking youthful. What makes it even better? It’s colored with antioxidant-rich fruit pigments from ingredients like plum, raspberry, and grape, so you’re getting a natural, vibrant color with every swipe.
Whether you want full coverage or a satin finish, this lipstick does it all, while treating your lips to the moisturizing benefits of cocoa and shea butters. The rich, long-lasting color stays beautifully in place throughout the day, giving you soft, supple lips with a healthy glow. And the best part? It’s perfect for all skin types and made right here in the USA!

3. Fruit Pigmented® 2nd Skin Foundation
Link: Fruit Pigmented® 2nd Skin Foundation
This ultralight serum foundation feels so weightless, it’s like a second skin! Made with nourishing olive squalane and pigmented with antioxidant-rich fruits, it’s the perfect blend of skincare and makeup. The foundation not only gives you beautiful, natural coverage, but also helps fight signs of aging by keeping your skin looking plump and youthful while softening fine lines and wrinkles.
It offers medium to full coverage that’s totally buildable, with a satin finish that looks smooth and natural. If you’re looking for a foundation that enhances your skin without feeling heavy, this one is a must-try!

4. Maracuja Mascara
Link: Maracuja Mascara
ntroducing our new and improved mascara formula! This lush, volumizing mascara gives your lashes full, feathery volume without any clumping or flaking. Infused with nourishing maracuja oil, it glides on effortlessly to coat each lash, while Pro-vitamin B5 and seaweed help condition and thicken for a healthy, voluminous look.
The richly pigmented formula is made with natural ingredients like tea, cocoa, and coffee, giving your lashes deep, dramatic color. The tapered oval brush makes it easy to reach every lash, and the water-resistant formula keeps your look fresh all day long. Perfect for all skin types, and made right here in the USA!

5. Cucumber Cloud Foam Cleanser
Link: Cucumber Cloud Foam Cleanser
This extra gentle, deeply hydrating foam cleanser is a dream for thirsty skin! Packed with cucumber juice, aloe, and rose hydrosol, it replenishes and refreshes while calming dry skin with soothing calendula and chamomile. Whether your skin is dry or oily, this cleanser leaves your face feeling soft and hydrated, not stripped.
The pillowy soft foam easily sweeps away dirt and oil, giving you a fresh, clean complexion without any harsh chemicals. Plus, it’s free of sulfates, parabens, and artificial dyes, so you can feel good about what you’re putting on your skin. Perfect for anyone who wants a refreshing, gentle cleanse.
How to Use: Simply pump the foam onto clean, wet hands, massage onto your face and neck in gentle circular motions, then rinse with warm water. Your skin will thank you!

Why Natural Beauty Matters
For me, switching to all-natural products like those from 100% PURE™ has made a world of difference in how I look and feel. Their ingredients are not only good for your skin, but they’re also good for the planet. It’s empowering to know that the beauty choices I make can contribute to a more sustainable and ethical world.
One of the things I love most about 100% PURE™ is their transparent approach to ingredient sourcing. They go through a rigorous process to ensure that every single ingredient is sustainably harvested and cruelty-free. It’s incredibly important to me that the products I use aren’t contributing to the harm of animals or the planet, and with 100% PURE™, I can trust that they hold themselves to the highest ethical standards.
The Future of Beauty is 100% PURE™
As more of us begin to pay closer attention to what we put on our skin, it’s brands like 100% PURE™ that are leading the way in the natural beauty revolution. Their dedication to purity, sustainability, and compassion is evident in everything they create. From their fruit-pigmented makeup to their nourishing skincare, every product feels like a little act of kindness – to yourself and to the world around you.
If you’re looking to make the switch to a healthier, more ethical beauty routine, I can’t recommend 100% PURE™ enough. These products aren’t just about looking good; they’re about doing good. And in today’s world, that makes all the difference.is section is for a paragraph or text (move up, down, duplicate and delete as needed)